The Brook Institute
"Catherine and Radiance Marketing are fabulous! Catherine helps me stay organized, tracks the pulse of what's happening, she wrote all these ebooks to help me know what to do, and she's just simply available, kind-hearted, good mind and clear.
So if you haven't chosen your favorite marketing person... I would put up 5 thumbs!"
~ Annie Brook, Trauma Therapist, educator, author
Annie Brook, a birth trauma therapist, came to Radiance Marketing LLC wanting to start and grow her Instagram account, create a consistent branded experience across her social channels, and have her work reach more people who would deeply benefit from it.
Over the course of our first year together, I helped her to generate an additional multiple-five figure digital product revenue on top of her already thriving private therapy practice, organically grew her social following to around 3000 high quality followers, and built relationships with people that loved, adored, and greatly benefitted from her work. Here are some examples of our posts that you can click through:
Here you can see our steady, consistent, organic growth of a highly targeted niche audience who love and adore Annie's work and message.
In our second year working together, we reached over a quarter million people on her Instagram, and using the Launch with Luster strategy (included in Radiance Marketing Academy), we had our first five figure launch. We did this while layering in business systems and helping Annie build up her body of work that will ultimately outlive her.
To top it off, from 2020 to 2021, we had a 152.7% revenue increase.
We also continued to build up a community of adoring fans who were excited about whatever Annie was sharing next. Here are a few of our community's comments about wanting to purchase Annie's book before it was released:
Now in 2022, with over 6,300 Instagram followers, we recently had our first launch that brought in upper 5 figures in revenue and now we're doing 5 figure revenue months almost every month, aiming for the six figure mark by the end of the year. We are only one quarter into 2022 and already over 80% of the way to our revenue goal, so it looks like we will be exceeding that by the end of the year!
Revenue and follower growth aside, we have built up a community of adoring fans around her brand, message, and mission. She is becoming more and more referred to as the go-to expert for birth trauma, Geeky Somatic Tips, and healing complex trauma from an integrated somatic perspective.
Her work is helping people heal and reduce suffering from some of their deepest lifelong challenges, improving not just the the quality of her student's lives, but the lives of her students' partners, families, and colleagues. Not only that, but her body of work is becoming something that will leave a lasting legacy well beyond her personal life.
Now these are the kind of ripples that I want to see in the world!
"This is so so helpful and exciting.
It has been such a pleasure to work with you and benefit from your expertise and guidance.
Thanks for being you!"
~ Annie Brook
Radiance Marketing LLC has been supporting Caroline's artwork business since 2010. Here are a few highlights to get a sense of our work together.
Increased her IG Engagement Rate to an average of 11% (industry average is 1-3%)
Created an online course for her that we sold out in less than a week just through her social media (we didn't even need to email her list!)
Created a 5-day automated email sequence Lead Magnet that increased her list by hundreds in a few months without ads
Setup her online shop and ran several successful virtual sales